Infographic about branding and brand identity, including elements like personality, typography, logo, colors, imagery, and design style, with a background scientific illustration of a human brain and atom model.
Infographic about brand identity and consistency, including sections on importance of branding, developing branding identity, and defining brand personality traits with descriptions, emphasizing emotional branding, core values, visual system, and brand perception.
An informational graphic about voice and messaging in branding, emphasizing personality, style, and typography. It includes sections on different voice styles, messaging tips, and typography choices, with examples and descriptions for each.
Infographic about color psychology and imagery styles in branding. Top section explains how color influences mood, attention, and trust, with examples like blue for trust and red for passion. Middle section describes the importance of emotional feeling in branding and customer loyalty. The table lists various imagery styles, such as realistic, minimalist, illustration, hand-drawn, abstract, surreal, lifestyle, product-centric, pop art, and cinematic, with their characteristics and emotional effects.
An infographic explaining various logo design styles, including Wordmark, Lettermark, Pictorial, Abstract, Mascot, Emblem, Combination Mark, and Dynamic Logos, with examples and descriptions. It emphasizes the importance of logo style in brand identity and communicates the message that what you sell is your product, but what they remember is your brand.
Infographic with guidance on emotional branding and selling through emotional connection. Sections include emotional drivers, how to use emotional selling, building emotional branding, and fostering loyalty and community.
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